If the concept for "Built" (9 tonight, Style network) didn't already exist, someone would have created it, like when they create boy bands.
The show follows five New York models/handy men who work for Hott and Handy, an actual company that hires gorgeous men to do home makeovers. So, in one show you get fashion, home design (and the accompanying drama that comes from difficult/strange/ clients, and sex. If they traveled to other countries to do work, "Built" might be the perfect reality show.
As it is, it's a nice diversion. The five guys include founder Shane, who manages the workers; Kim, the lone woman, is the designer on projects. There's Sandy, who used to be an aeronautical engineer but gave that up for modeling; pompadour-wearing Donny, who's a bit dim but also funny; scarf-wearing Gage, and Mike, who we get to see in a pair of Calvin Klein skivvies in the first episode.
We also meet client Adina, a self-described gaudy (OK, gaudy is my word, she says over-the-top) Barbie who lives in a mansion in New Jersey and needs a closet for all the clothes her lawyer husband has bought her, including a special space for her thousands of dollars worth of handbags. You might find her awful when you first meet her, but in the end, she's not bad. And wait till you see what the Hott and Handy crew do to her attic space.
"Built" is pretty straight forward in its intent: it's going to get Hott and Handy a lot of business, it's going to get some women fantasizing about their handy man (and maybe reignite the handy man role play game with the hubby), and it's going to make you smile a little without doing any permanent damage to your brain cells or your sense of worth.