The Super Bowl commercial in which a crafty dog tricks a guy out of his bag of Doritos placed second in a national competition, scoring big bucks for the Raleigh production company who put the ad together.
The “Underdog” commericial by 5 Point Productions of Raleigh, won $50,000 from Frito-Lay and another $600,000 for being chosen as the second-place favorite among all Super Bowl ads by the USA Today Ad meter. The ad, which was filmed in Bond Park in Cary, came in second to the Snickers ad featuring Betty White and Abe Vigoda. In another review, Time Magazine gave the commercial a B-.
Watch the 30-second ad below:
Brooke Cain isn't always proud of the number of hours she logs in front of the TV, but her loss of brain cells can be your gain. From reality shows to sitcoms to the more serious stuff, Brooke keeps her DVR smoking so that she can help keep you in the know. Brooke also tweets for Happiness is a Warm TV (you can follow 
Comments
Good for them! The
Mon, 02/08/2010 - 15:32 — colt1911Good for them! The commercial made me laugh.