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In hiring Holden Thorp to be its chancellor, folks at UNC Chapel Hill had a pretty good idea who they were getting, given that Thorp is a native son, alum and had risen through campus system.
But what if he hadn't? What if he'd been from somewhere else, like, say, Amherst, Mass., or, oh, I dunno, Lincoln, Neb.?
Leadership at the University of Wisconsin learned the hard way that maybe punching a name into Google is worth the 20-second time investment.
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