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New network aimed at African-Americans launching this fall

Joining BET, TV One and Centric is Bounce TV, a new television network aimed at African-American audiences that launches in the fall.

The venture is especially notable in two ways; it will be the first over-the-air televison network, employing the digital signals of local television stations. And the group putting the network together includes former Ambassador Andrew Young and Martin Luther King III.

According to Broadcasting & Cable, Bounce TV plans to broadcast a mix of theatrical movies, live sports, off-net series and original programmng aimed at adults 25-54. It will televise CIAA football and basketball games, including the CIAA Championship football game and some quarter and semi-final CIAA tournament basketball games.

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