A successful daily deal promotion requires business owners to determine the purpose of the deal, evaluate the rewards and risks, and prepare for the execution, according to Jeremy Sisk, president of Xperience4Higher, a Durham marketing firm focusing on small businesses.
Here are some expanded tips from Sisk on key daily deal decisions, which include:
If gifts from the Peanut Roaster are part of your holiday tradition, you're going to want to snatch up this Groupon deal.
The daily deal site Groupon is offering a 50 percent off deal at Old Navy.
For $10, you get $20 to spend at Old Navy.
Sorry, folks. Within minutes of posting this, the deal was sold out.
Here's a daily deal that won't last: a $10 gift card to Subway for $5.
It's a national deal offered by the Saveology daily deal site. You purchase online, plug in your code and the gift card is mailed to your home.
Discounted gift cards are among my favorite ways to save because you can use coupons along with your gift card to compound your savings.
Click here to get the deal.
Now through Oct. 25, Kroger is offering up a daily deal on groceries.
Today's offer is a FREE 12-pack of Pepsi Throwback or Mountain Dew Throwback when you purchase five Pepsi-brand 2-liters.
How would you like to get $20 in groceries from Whole Foods Market for $10?
That's the deal being offered today on the Living Social daily deal site.
Your Whole Foods Market code does not expire and can be used over multiple shopping trips.
Aisle50, the new site that is partnering with Lowes Foods to offer a deal a day on a grocery item, is up and running today after technical problems delayed Monday's launch.
Its inaugural deal - a 50 percent discount on a 32-ounce tub of Chobani Greek yogurt, which regularly sells for $5.79 - is available here.
And click here in case you missed my Sunday story on the Silicon Valley startup company and its concept as a sort of Groupon for groceries.
What do you think about this sort of daily deal? I'd love to get your take on it.
In the increasingly crowded world of daily deal sites, Aisle50.com is scheduled to launch on Monday morning.
Instead of offering up teeth whitening sessions or horseback riding lessons, Aisle50 will be selling groceries at an average discount of 50 percent off retail price.
“It’s stuff everybody uses at a store you already shop at,” said Christopher Steiner, 34, one of the three founders of the Silicon Valley startup, believed to be the first daily deal site in the country exclusively selling groceries.
Aisle50, which eventually plans to go nationwide, is launching in North Carolina and South Carolina in a partnership with Winston Salem-based Lowes Foods.
Amazon.com, the behemoth online retailer, is getting into the local daily deals business.
It launched this week in the Raleigh area, the ninth city where it is offering local deals on everything from restaurants to spas and events. The average savings, AmazonLocal said, is 60 percent off regular prices.
Click here to check out the Raleigh site, which launched Thursday with a golfing deal at Keith Hills Golf Club. Today’s deal is $50 for $100 towards Sapphire Teeth Whitening at Sloop Dentistry.
Amazon is counting on its name recognition and customer base to succeed in the daily deal industry, which has exploded since the introduction of Groupon in late 2008.
If you're a fan of Moe's Southwest Grill, here's a great deal for you: $10 in food for $5.
That's today's offer from Plum District, one of the many daily deal sites offering deals customized for the Triangle.
