Paramount Pictures this morning unveiled an online video clip service using technology developed by Morrisville-based Digitalsmiths.

The company's VideoSense system allows films to be searched by actor, line of dialogue, location, genre or product, the New York Times reports. Paramount, like other film studios, is looking for new ways to turn old movies into cash and plans to sell video clips to business customers such as advertising agencies or foreign broadcasters. Eventually, the studio expects to open the site (Paramountclips.com) to consumers, the newspaper reported.

For Digitalsmiths, founded in 1998 by CEO Ben Weinberger and chief technology officer Matthew Berry, the deal elevates the company's presence in the important Hollywood market. In September, the company hired three new employees for a Los Angeles office.