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News & Observer among newspapers partnering with news aggregation site Ongo.com

The News & Observer is among seven McClatchy newspapers that have partnered with online news aggregation website Ongo.com. The newspaper's stories will be available through Ongo, along with those from major news outlets including the New York Times, Washington Post, Associated Press and USA Today.

The website offers users stories from the above publications for a $6.99 monthly rate. Users can then customize their news by opting to add additional news outlets, including The News & Observer, for a monthly fee of 99 cents to $14.99, depending on the source. The News & Observer's content will cost users 99 cents per month.

Company organizers say that they believe consumers will be willing to pay for the stories because Ongo organizes them in an easy-to-use and navigate format. Text is arranged in columns, as it would be in a newspaper. There are no advertisements on Ongo.com. And, unlike many news aggregators, reading stories on Ongo.com will not require users to click on a headline and visit another site to actually read the story.

Along with The News & Observer, stories from the McClatchy newspapers in Anchorage, Sacramento, Fort Worth, Kansas City, Charlotte and Miami, are also available on Ongo.com.

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