Billionaire and activist investor Carl Icahn isn't giving up his fight for control of Clorox, the parent of Durham-based Burt's Bees.

In a regulatory filing today, Icahn proposed replacing the company's entire board with his own 11 directors, including himself.

Clorox, which last month rejected Icahn's $10.7 billion takeover offer, said it would review the proposal, but doesn't support his efforts. "Mr. Icahn is nominating candidates solely to advance his own agenda," Clorox wrote in a statement.

Clorox officials made clear this afternoon that they'd rather have activist investor Carl Icahn go away.

Icahn on Friday made an unsolicited bid to buy Clorox for more than $10 billion. But Icahn also acknowledged that the offer was designed mostly to spur other bidders to step in and to encourage Clorox to shop itself around.

Today, Clorox issued a statement that Icahn's offer of $76.50 per share "substantially undervalues the company."

“Our board has unanimously determined Mr. Icahn’s unsolicited proposal is neither credible nor adequate,” said Lead Director Gary Michael.

Clorox's board "regularly evaluates opportunities given the dynamic nature of the company’s industry and remains open to considering any credible plan to create significant stockholder value."

Clorox shares, which surged on Friday after news of Icahn's offer, fell 2 percent today to close at $73.04.

Clorox owns a wide range of brands, including its namesake bleach, Glad trash bags and Britta water filters. It also owns Burt's Bees, the Durham-based company that sells lip balms, lotions and other products made mostly from natural ingredients.

Billionaire and activist investor Carl Icahn is pushing for a sale of Clorox, the consumer-products conglomerate that owns Durham-based Burt's Bees.

Icahn offered to buy Clorox for $76.50 a share, or more than $10 billion. But he also urged company officials to seek other "strategic buyers" including Procter & Gamble, Kimberly-Clark, Unilever and Colgate-Palmolive.

These potential acquirers could market Clorox's brands more aggressively overseas, Icahn wrote in a letter to Clorox CEO Donald Knauss.

"I would love to have this company," Icahn told CNBC today. But he added that he expects there will be competing offers.

The new boss at Burt's Bees made his public debut in the Triangle this week.

This morning in downtown Raleigh, general manager Nick Vlahos helped kick off the Planet Earth Celebration. He competed against Raleigh Mayor Charles Meeker in a contest that involved making a strawberry-lemonade smoothie using a blender powered by a stationary bicycle. (Meeker won.)

Part of Vlahos' job at Durham-based Burt's is to reinforce the company's image as an environmentally friendly and socially conscious business. The company sells lip balms, lotions and other personal-care products made from honey and other natural ingredients.

Correction: Vlahos didn't help build a Habitat for Humanity house on Tuesday.

Burt's Bees has a new boss.

Parent corporation Clorox appointed 15-year veteran Nick Vlahos as vice president and general manager of the Durham-based personal-care products company.

He replaces John Replogle, who unexpectedly stepped down as CEO in February to join Seventh Generation, a Burlington, Vt., company that makes environmentally friendly household products.

Vlahos' role and new title reinforces that Clorox is in control of Burt's, known for its lip balms, lotions and other products made mostly from natural ingredients. Replogle had been CEO before Clorox bought the company three years ago for $925 million.

Vlahos, 43, is an Indiana University graduate who joined Clorox in 1995 as a sales manager. He previously was vice president of the company's Laundry, Brita and Green Works brands.

Clorox recently came clean by fully disclosing its products' ingredients on its website, a move which has been praised by environmental and health experts. But what does that mean to the average consumer? A reporter from the Philadelphia Inquirer takes a look at the disclosed ingredients and finds it's not as sweet (or as easy to understand) as initially thought.

Read more about it here.

Clorox, the maker of bleach, Pine-Sol and other popular cleaning products, has announced that it will disclose specific preservatives, dyes and fragrances used in its cleaning, disinfecting and laundry products sold in Canada and the U.S.

Burt's Bees is worth a bit less, at least on the books of its parent corporation.

Clorox Co., which bought Durham-based Burt's Bees for $925 million three years ago, announced Monday that it will take a charge of up to $255 million to write down the value of that business.

Clorox blamed the accounting move on the "continuing global economic recession and projected slower sales growth ramp-up in new international markets."

Burt's Bees makes lotions, lip balms and other personal-care products, mostly from natural ingredients. The company, led by CEO John Replogle, has been expanding outside the United States in the past year, entering new markets in Latin America, Asia and Europe.

Burt's Bees, the Durham company that makes lip balms and other natural-care products, released its Social and Environmental report today, highlighting its sustainability efforts and green initiatives.

To save money, the report is paperless this year, with online, multimedia charts and videos.

Most of the report is glowing, showcasing Burt's Bees recycling, natural products, packaging and "Living the Greater Good" workplace culture. Videos feature CEO John Replogle, sustainability director Yola Carlough and other employees.

But the report also mentions some missteps the company made this year, including missing sales and profit goals.