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Cheerwine introduces first Miss Cheerwine

For those who always thought Cheerwine should be promoted by a leggy 23-year-old blonde in Daisy Duke shorts, you're in luck.

The sugary soft drink announced today that it has chosen Spencer Cummings to be the first ever Miss Cheerwine. She's a High Point native and University of Alabama grad who now lives in Chattanooga, Tenn.

“Born and bred a North Carolina girl, I introduced all of my friends and college roommates to the drink and brought back cases of Cheerwine before we could buy it in Chattanooga, so I feel I’ve been an ambassador all my life,” Cummings explained in a release.

“I can’t wait to communicate my true love for Cheerwine and put a smile on people’s faces with the Cheerwine experience this summer.”

She'll spend the summer travelling around the South doing promotional events. The summer tour kicks off at FUBAR in Raleigh on Friday night.

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