Lenovo has realigned its operations in an effort to maintain its sales momentum.
The giant PC maker informed its employees on Friday that it has created two units: the Think group, which will focus on premium products used by businesses and consumers, as well as corporate products such as servers and storage devices; and the Lenovo group, which will focus on the company's line-up of mainstream products for consumers and businesses, as well as mobile devices such as smartphones.
The move has "no staffing implications, either here or in China," including no layoffs, spokesman Ray Gorman said. Lenovo is based in China but has about 2,000 workers at its executive headquarters in Morrisville.
"Our business is growing very rapidly and very successfully over the last three years," Gorman said. "We're getting our business more in line with where we see" future growth opportunities.
Peter Hortensius, senior vice president and head of the product division, has been named head of the Think group. Hortensius is based in Morrisville.
Liu Jun, senior vice president who was in charge of the company's mobile Internet and digital home division, is heading the Lenovo group.
Lenovo's existing business units, such as its global supply chain and global services units, "will be integrated and aligned" with the new business groups. The realignment is expected to go into effect April 1.
Lenovo sales have grown faster than any major PC maker for 14 consecutive quarters. Depending on which research firm you consult, the company is No. 1 or No. 2 in worldwide PC sales.