PC maker Lenovo has teamed up with DoSomething.org to encourage teens to do their part to help make the world a better place -- with the help of two stars from the NBC comedy "Community."
In addition to fostering good deeds, it's a way for Lenovo -- which is going more aggressively after the consumer market -- to get its brand in front of teens. The No. 4 computer maker is based in China but has a headquarters in Morriville.
"Community" actors Alison Brie and Danny Pudi are spokespeople for the 11-day "Scavenger Hunt" that calls on teens to "save the world in 11 days."
Beginning July 11, teens who sign up here -- where they can also see a public service announcement, or PSA, featuring Brie and Pudi, -- will receive daily challenges for actions they can take alone or as part of a group. The actions will focus on causes such as the environment, violence and bullying, animal welfare and education.
Top teams will receive prizes that include Lenovo ThinkPad and IdeaPad laptops.
You'll also notice that Pudi prominently wields a Lenovo laptop in the PSA.
David Ranii has been a business reporter at The News & Observer since 1993. Over the years he has covered information technology, banking, insurance, the pharmaceutical and biotechnology industries, media businesses and real estate. Contact him at 919-829-4877 or