Lenovo began selling its line of consumer laptops for the first time at Best Buy stores on Sunday.
The deal is part of a broader push by the Chinese computer maker to sell more products directly to consumers in the United States. Lenovo, which bought IBM's PC division in 2005 and has a world headquarters in Morrisville, sells mostly to corporate customers in this country.
But the company has made it clear it wants to attract more consumers from rivals such as Dell and Hewlett-Packard.
More than 1,000 Best Buy stores began carrying the Lenovo B560 and IdeaPad Z565 laptop, while 200 select stores will carry the Lenovo V560 laptop.
All three models are also available online with free shipping through April 30.
“By partnering with Best Buy, we’re extending the opportunities for consumers to try Lenovo PCs firsthand and experience our PCs’ advanced computing features and seamless connectivity with immersive multimedia,” said David Bent, Lenovo's executive director, sales and marketing.
Consumers will receive double points from the Best Buy Reward Zone members based on any Lenovo PC purchases made at Best Buy stores or online from April 3 to 30.
Lenovo has sold its K Series desktops in Best Buys since September 2010.
Last week, Lenovo also began selling its LePad tablet in China and expects it will be available elsewhere as soon as this summer.