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Raleigh asks: Could you make that a Bud Light?

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Word is out today about a sponsorship deal for Raleigh's new downtown amphitheater, which the city hopes will be called the Bud Light Amphitheater. But the deal isn't quite as far along as has been reported elsewhere.

"We've reached no agreements yet, which we can't do until the [Alcoholic Beverage Control Commission] gives permission," says Doug Grissom, assistant director of the Raleigh Convention Center. "What we have done is talk to Anheuser-Busch about conditions if we get a sponsorship. Now we're going to the ABC to see if we have the ability to do this."

At issue is a state law that bans alcoholic beverages as part of the name of a public venue. Whether or not to grant an exception will be taken up at the next ABC panel meeting in June. But that means it won't be resolved by the time the venue opens in early June.

"We will open as the Raleigh Amphitheater," says Grissom. "We found that out today."

The venue's official grand opening is June 6 with former teen idols Backstreet Boys. There will also be a free June 4 preview show, possibly featuring Raleigh rock band the Connells -- who opened up Walnut Creek Amphitheatre in 1991.

ADDENDUM (5/15/10): Controversy.

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connells

now i'm just curious, who else played the first wanut creek gig with the connells?

Connells

The opening act was Follow For Now. I just looked up the review...

Backstreet boys, eh? That

Backstreet boys, eh? That is so like the unflavorful Raleigh that we are trying to get past.

Please no!

goodness- do we really have to have a redneck-named amphitheater?
how about Carolina Pale Amphitheater or Big Boss Amphitheater?

Riiiiight...

Like a smaller local brewery could afford to sponsor something of this size.  To call the number one selling beer in the country(by far) a "redneck beer" is completely ignorant.  Budlight/Harris Wholesale has done as much as anyone to bring people downtown with Downtown Live and now this.  Just be glad the taxpayers are not footing the bill.  Keep in mind that Harris distrubutes many of the local brewerys (Lonerider, Triangle, Huske, Carolina) and is itself a local company that has been around forever.

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About the blogger

David Menconi has been the News & Observer's music critic since 1991. Before that, he spent five years at the Daily Camera in Boulder, Colo. He has a masters in journalism from the University of Texas and a B.A. in English from Southwestern University. You can find more of his writing here.

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